Wild Ones Joins 1% for the Planet: A New Opportunity for Businesses to Make an Impact 

Posted on | Partners

We are thrilled to announce that Wild Ones has joined 1% for the Planet as an environmental partner! This partnership not only amplifies our ability to make a difference but also invites businesses to take an active role in protecting and restoring native landscapes. 

What Is 1% for the Planet? 

Founded in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, 1% for the Planet is a global movement that challenges businesses to reject the status quo and commit to real environmental impact. Members pledge to give at least 1% of their annual revenue to approved environmental partners—organizations like Wild Ones—that are working to address critical environmental challenges. 

Since its founding, 1% for the Planet has facilitated over $708 million in certified giving across 110+ countries, with a network of 4,887 business members supporting 7,265 environmental partners. This collective effort ensures that businesses are not just profiting from the planet’s resources but actively giving back to protect and restore them. 

Why This Matters 

At Wild Ones, we believe that native plants are the foundation of healthy ecosystems. Our work— Connecting people and native plants for a healthy planet—aligns perfectly with the mission of 1% for the Planet. With the support of responsible businesses, we can expand our reach, empower more communities, and restore more landscapes with resilient native plantings. 

A Call to Action for Businesses 

If you own or work for a business that values sustainability, now is the time to act. By joining 1% for the Planet and directing your giving to Wild Ones, you can: 

  • Demonstrate leadership in environmental stewardship. Customers and employees increasingly seek out businesses that align with their values. By supporting Wild Ones, your business signals a commitment to sustainability, biodiversity, and ecological restoration, reinforcing your brand’s reputation as a responsible and forward-thinking leader in environmental conservation. 
  • Make a tangible impact. Your contribution goes directly toward funding native plant initiatives, educational programs, and advocacy efforts that support healthy ecosystems and resilient landscapes. This means more native habitats restored, more communities educated about the importance of biodiversity, and greater overall environmental awareness. 
  • Be part of a global movement. Aligning your brand with 1% for the Planet connects you with a respected network of businesses and nonprofits dedicated to meaningful environmental change. This partnership not only enhances your company’s sustainability profile but also opens doors to collaboration, networking, and shared efforts in creating a healthier planet for future generations. 

Supporting Wild Ones through 1% for the Planet is more than just a donation—it’s an investment in the future of our natural world. If your business is ready to take the next step, visit our profile on 1% for the Planet to learn more about how you can get involved

Ways Businesses can Support Wild Ones

Beyond participating in 1% for the Planet, there are many ways businesses can support Wild Ones’ mission. Consider becoming a business member to actively engage with our community, making a direct donation to fund crucial programs, or becoming a corporate sponsor to showcase your company’s commitment to sustainability. No matter how you choose to support, your contribution will help expand native plant awareness, create thriving ecosystems, and inspire future generations to care for our natural world.